The education emergency Pakistan is facing stems from a lack of political will. The solution is immediate actions by politicians, parents and citizens. In this context in order to mobilize politicians and ordinary citizens for making the issue of education a part of the national discourse, Alif Ailaan (social campaign for education reform in the country) along with Idara-e-Taleem-o-Aagahi launched “Politicians Knocking on the Doors”, an initiative aimed at engaging politicians to find solution of the problem that they are often rightly blamed for. The aim of this initiative was to utilize the unique opportunity provided by the elections and bring education up on the election agenda, giving a platform to citizens to demand better access and quality education from their political leaders. 22 prominent politicians were approached last year to demonstrate political will and personal interest in education by enrolling at least three out of school children. 18 politicians were not only a part of this campaign but spoke to the potential voters about the importance of education. The names of the selected districts for “Politicians Knocking on the Doors” initiative are mentioned below: